Kirsters Baish| Adweek revealed that Fox News Channel has knocked out CNN and MSNBC when it comes down to weekly ratings for 31 weeks in a row now. It’s old news by now. It’s also not a shock to learn that Fox News beat out prime time television rivals in viewership for the 11th week in a row.
There is one piece of information that is especially interesting, however, and it’s pretty funny too. CNN has dropped so low in their ratings that they are reportedly doing worse than than basic cable networks when it comes down to prime time viewership.
The Daily Caller reports that Fox took the top spot in all of prime time for the week of August 6-12 with 2.18 million viewers on any given evening on average. MSNBC was the closest to Fox with 1.75 million viewers. CNN paled in comparison, only bringing in an average of 992,000 viewers during prime time television hours.
CNN came in seventh on the list, coming in after basic cable networks like Home and Garden Television, which had an average of 1.33 million viewers, USA Network, which had an average of 1.25 million viewers, the History Channel with 1.06 million viewers, and TBS Network with 1.02 million viewers.
Less people are tuning in to watch Anderson Cooper and Chris Cuomo than are tuning in to watch the guys on “Pawn Stars” and “Counting Cars.” Even better than that? The same networks that are raking in more ratings than CNN are airing shows like “Ancient Aliens.”
Most of us have seen the memes of “Ancient Aliens” personality Giorgio Tskoukalos. Recently, the meme took a political turn on Twitter. Anderson Cooper’s face was put over top Tskoukalos’ and the caption read, “I’m not saying it was the Russians, but it was probably the Russians.”
Last week's ratings are in! People would rather watch bizarre conspiracy theories about aliens building the pyramids than @CNN.
CNN lost to @HISTORY's primetime lineup, which includes the show "Ancient Aliens."
— Amber Athey (@amber_athey) August 14, 2018
Conservative Tribune reports:
It is worth noting that while CNN lost out to the History Channel during prime time hours, the media outlet did manage to beat the History Channel in terms of total day viewers — 674,000 to 548,000. That means that at least some day time viewers seem to prefer watching CNN compare the current administration to Nazis than watching documentaries on actual Nazis during WWII.
So there is that, I guess, that CNN has going for them. Now if only CNN can find a way to woo viewers away from Nickelodeon, HGTV and Investigation Discovery … but they’d still be trailing Fox and MSNBC during the day.
It’s important to keep in mind that Adweek placed Fox News Channel as number one, however, the network has seen a slight drop in total viewership since last year. The network is down a total of 4 percent in daily viewership. They are also down 18 percent when it comes down to the key demographic of 25-54 year-olds. CNN saw a bigger drop in viewers among this same demographic.
CNN’s daytime viewership was off by 13 percent, which then fell by 23 percent within the 25-54 year-old viewer demographic.
The anti-Trump media is slowly and painfully dying. It’s a beautiful thing to watch networks like MSNBC and CNN die out. What’s even better is the way they are doing it to themselves by constantly pushing fake news. It seems that the end is near for CNN.